Blog

The House of Fashion, Louis Vuitton under the direction of   Virgil Abloh who is the Artistic Director of Louis Vuitton’s men’s wear collection officially signed a collaboration agreement with Lucien Clark to create Louis Vuitton’s first ever skate shoes.

https://www.instagram.com/p/CEW_mOUgUD8/

In the Instagram post by Virgil Abloh he mentions the professional skater has been given free rein in the design of the pro-model.

A smart move as roller-skating has seen dramatic increases in the lockdown. The House of Fashion is globally known for their handbags, shoes, accessories and fragrances. Which has been found as their main source of income compared to the sale of newly designed clothes. In the 166 year history of the Louis Vuitton company, this is the first skating shoe production.

Official Louis Vuitton Instagram Page: The fashion house sales in handbags and accessories have been found to be more profitable than clothing sales.

 

 It was also mentioned in the Instagram post that Thrasher Magazine is in partnership with Clarke for shipping and first official advertising. Talks between the two parties have been in works for a year with it coming to full fruition. It is unclear what the sneaker looks like however key features that can be seen in the Instagram photo include a suede and mesh upper , the skaters name can be seen as well as the LV branding with three monogram hits.

 Clarke expressed his gratitude on Instagram, saying, “Where do I start? I designed my Pro shoe for Louis Vuitton and shot a skate advert for Thrasher NBD… This is only the beginning… Major shout-out to Virgil for flipping the MF switch!”

Thrasher Magazine on Instagram

This partnership is highly significant in the high fashion brand industry , especially the new concept of branded skateboard centric products.  Fashion enthusiast are excited that his could possibly mean other high fashion houses will take suit.

https://www.facebook.com/hotnglam
Follow us on FB